Why your business needs a Clover Flex

Jack Tran
Paramount Sales & Marketing Inc.
6 min readOct 27, 2020

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Here’s why Clover POS is essential for your business to succeed in the digital era.

What is a Point of Sale (POS) device?

Essentially, a POS device helps you take payment from customers. If you’ve ever been to a restaurant and after finishing your meal, your server gave you a blocky handheld device to pay using your debit or credit card, guess what — you’ve used a point of sale terminal.

But there are levels to POS terminals, and the Clover POS occupies the summit. It is a powerful multifunctional device that was thoughtfully built with aesthetically pleasing design and intuitive user experience equally in mind.

Meet the Clover — A terminal that does everything

If you’re a business owner, you know how important it is to process your customer sales as quickly and securely as possible. But the Clover is much more than just a wireless payment terminal. It can also:

  • Barcode scan and track your inventory.
  • Help you manage employees.
  • Provide insightful business reporting
  • Process any form of payment
  • Accept any form of payment from anywhere.
  • Be accessed from anywhere via Cloud and more.

The Clover is perfectly suited for counter service restaurants, retail businesses, table service restaurants like bars, restaurants, salons, coffee shops — essentially any business that accepts direct customer payment.

Here are the top reasons why your business needs this revolutionary terminal.

Reason #1: Accepts Any Payment

Ten years ago, processing payment was simple. Customers were limited to a couple of mainstay options like credit, debit, cheques, and good-old-fashioned cash.

But times have changed. With the popularity of mobile phones comes the rise of mobile payment services like Apple Pay and Android Pay used by more people each day.

The marketing research group, eMarketer.com, reported that in 2019, there was an astounding 6.8 million mobile payment Canadian users — roughly translating to 1 in every 5 people choosing to pay with their phone.

As a business owner, you must keep up with customer trends.

Clover Flex can help. It was built to anticipate and seamlessly handle evolving customer behavior, so you’re always ahead of the curve.

You’ll love how it can process any form of payment, such as:

  • Cash
  • Debit/credit cards (chip and PIN)
  • Gift cards
  • Personal cheques
  • Mobile payments/contactless payments like Apple Pay, Android Pay, Samsung Pay, Paypal, and more

Reason #2: Insightful Business Reports

Business reporting boils down to tracking the progress of your business.

Running a successful business means analyzing your business reports so you’ll glean valuable insights like best-selling units, payment types, profit and loss statements, and other useful metrics.

After a long day of serving customers, the tedious accounting work needed to crunch business reports can turn into an entirely exhausting job of its own.

Instead, make your life easier. Instantly get numbers on your sales, revenue, and expenses on the Clover. In real-time.

Uncover your hidden business insights

Learn when your busiest times are. Monitor employee sales. Check on how many customer refunds and discounts. Organize sales by type.

What’s really convenient is that all of your financial reports can be synced and imported into 3rd-party accounting software like Quickbooks and Xero.

Reason #3: Excellent User Experience

The Clover was designed with modernity in mind, and it shows through its aesthetically pleasing interface. Navigation buttons are large and easily identifiable with high contrast and clear wording to guide customers to quick checkouts seamlessly.

But it’s the additional workplace features that make the Clover so useful and indispensable to employers and employees.

Example Case Study: Restaurants

Using a restaurant as an example, here’s how the Clover helps everyone from the customer, the server, and the restaurant owner reach their objectives.

For Customers
Reward your valued customers with convenience. The Clover provides many customer benefits like one-touch tipping, gift card integration, loyalty rewards programs, and even digital receipts sent to their email. Get to know your customers more with Clover insights like which items they most frequently order and their birthdays and emails to be used for future promotional opportunities.

For retail businesses, the Clover is especially effective at processing refunds, exchanges, and returns without issue.

For Servers
Help your employees out so they can focus on enjoyable customer experiences. The Clover increases efficiency and minimizes mistakes with custom order inputs, easy bill splitting, printing receipts, and processing all orders from delivery, takeout, dine-in, and curbside pickup with ease. The Clover can also be customized to fit your unique restaurant layout — making special guest seating a cinch.

For restaurant owners
Owners can stay on top of performance metrics by accessing their sales and revenue data from anywhere, at any time, thanks to Clover’s secure Cloud storage.

Need to do a quick inventory?

The Clover features its own barcode scanner to help you quickly add and track new units. This advanced terminal also has incredibly helpful features that help owners and managers oversee their employers, which we’ll explore in greater detail in the next section.

Reason 4: Employee Support & Management

Your employees are the essential cogs that propel your business. The Clover helps it run like a well-oiled machine.

The Clover lets you set employee schedules, manage time-off requests, and distribute tip share. It even acts as a convenient time clock. With intelligent business reporting, you’ll be able to identify who your best-performing employees are and reward them accordingly. Each employee has an individual login with their own permission settings based on your specifications.

When it’s payday, just run the payroll feature to quickly calculate employee earnings — with government taxes and employee benefits too.

Reason 5: Virtual Access From Anywhere

The Clover knows how to make the best use of modern innovations, namely Cloud-based storage technology.

Virtual Terminal

Forgot your Clover? You can still directly accept any payment virtually through your mobile phone, tablet, or computer by logging into your Clover web account. Enjoy peace of mind with all transactions being secure and PCI compliant.

24/7 Access from Anywhere

Monitor your business wherever you are. Access your data and reports from anywhere at any time through your preferred mobile device.

The Final Word

In today’s world, where technology is constantly challenging the status quo, the Clover POS provides business owners with powerful next-gen tools to make sure they adapt and succeed.

Would you like more information?
If you would like a free consultation on how Clover can improve your business, please contact Paramount Merchant Services at 1(800)-545–8619 or email us at Info@psmkg.com.

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Jack Tran
Paramount Sales & Marketing Inc.

Hi kind stranger! Thanks for stopping by. Check out my articles that span from vulnerable self-analysis, UX research and technology trends.